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Studio Project | 2 weeks (2019)

Bewakoof Typeface

Typography | Illustration

overview

Bewakoof is a display typeface developed as a deliverable to a studio brief that was aimed at learning Typography and its nuances.

Aim: To create a typeface based on the theme of Typo day 2020, in Beirut.

Deliverables:  26 lower case glyphs and type application.

process

Context + Mood Board

Research was done about what all local and global things are popular in the country.

 

Visual references of history, culture, language, script, political scenario, dress, art, crafts and architecture were collected for finding elements to develop.

Grids and Making

The concept of this typeface is based on the special history of the inner circle/ Center Ville of Beirut city.   So, the circular grid has been used to derive out the form and it represents the rise of Beirut with its growth from its past. 

The Lowercase Glyphs

It has been named ‘Bewakoof’ because of the visual characteristics of the font like -funky, unbalanced, muddled, psych, unhinged, twisted, topsy- turvy, etc.

FEATURES:


-  Shorter than normal ascenders
-  Twisty descender
-  Each letter rests on a circle
-  Concave look

The font looks best as a display type for:


o  games 
o  Movie titles
o  Candies, chips, and chocolate packaging
o  Kid’s learning apps of videos etc.

Application in Spiral grid
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